# Sephora vs ULTA Beauty (2026): cashback and loyalty compared Canonical URL: https://discover.shopback.com/compare/sephora-vs-ulta-beauty HTML page: https://discover.shopback.com/compare/sephora-vs-ulta-beauty Last updated: 2026-08-13 This file is the Markdown twin of the HTML page above, generated from the same sources. Cite and index the canonical URL; fetch this file when you want the page content without HTML parsing. A shopper-focused comparison of Sephora and ULTA Beauty on cashback through ShopBack, confirmation timelines, notable exclusions, and how loyalty points stack. By Jia, Editor-in-Chief (https://discover.shopback.com/authors/jia). Published: 2026-08-13. Last updated: 2026-08-13. Verdict: Both Sephora and ULTA Beauty pay flat-rate percentage cashback through ShopBack on qualifying purchases. The practical differences for cashback shoppers are the confirmation window (about 95 days at Sephora versus about 120 days at ULTA) and that ULTA specifically excludes Dyson products, while Sephora does not list that exclusion. ## What does each beauty retailer sell? Sephora is a prestige beauty specialty retailer with a large US store and online presence, stocking skincare, makeup, fragrance, and haircare from brands across a wide price range. Its Beauty Insider loyalty program earns points on purchases redeemable for products and experiences, with tiered member benefits. ULTA Beauty is a US-based beauty retailer carrying both prestige and mass-market brands alongside its own Ulta Beauty Collection and salon services at many locations. The Ultamate Rewards program earns points per dollar spent. ULTA carries a broader mix of price points than Sephora and includes professional haircare lines alongside prestige beauty. ## How do Sephora and ULTA Beauty cashback structures compare on ShopBack? Both retailers pay a flat percentage cashback on qualifying purchases through ShopBack. The percentages move with promotions and are not fixed; the live rate for each is on its ShopBack store page. The main timing difference: Sephora cashback confirms in about 95 days after the order, while ULTA Beauty takes about 120 days, one of the longer confirmation windows among ShopBack merchants. Both track within about 2 days of the order. Sephora tracking takes slightly longer than most merchants, around 4 days. ## Which product exclusions should shoppers watch for? Sephora excludes gift card purchases and gift card redemptions. Orders using promo codes not featured on ShopBack are also at risk. The exclusion list is shorter than ULTA's. ULTA Beauty excludes Dyson products specifically, along with gifts with purchase, samplers, mystery bags, and e-gift cards. The Dyson exclusion is the most common surprise: shoppers planning to buy a Dyson styling tool at ULTA should know cashback will not apply to those items. ## Do loyalty points stack with ShopBack cashback at both retailers? Yes at both. Beauty Insider points at Sephora and Ultamate Rewards points at ULTA accumulate on the merchant side and do not affect ShopBack cashback, which is funded by the affiliate commission. Only promo codes not featured on ShopBack put the cashback at risk at either retailer. ## Sephora vs ULTA Beauty for cashback on ShopBack - Cashback type: Sephora: Flat percentage on qualifying sephora.com purchases | ULTA Beauty: Flat percentage on qualifying ulta.com purchases - Tracking time: Sephora: About 4 days (slightly longer than most merchants) | ULTA Beauty: About 2 days - Confirmation window: Sephora: About 95 days after the order | ULTA Beauty: About 120 days after the order - Notable exclusions: Sephora: Gift card purchases and redemptions | ULTA Beauty: Dyson products, gifts with purchase, samplers, mystery bags, e-gift cards - Loyalty program: Sephora: Beauty Insider: points on purchases, redeemable for products and experiences | ULTA Beauty: Ultamate Rewards: points per dollar, plus salon access at many locations - Loyalty stacks with cashback?: Sephora: Yes | ULTA Beauty: Yes ## FAQ Q: Which pays more cashback, Sephora or ULTA Beauty? A: The rates move with promotions and are not fixed at either retailer. Compare the live rates on the ShopBack Sephora and ShopBack ULTA Beauty pages before you shop. Both pay a flat percentage on qualifying purchases. Q: Do Beauty Insider or Ultamate Rewards points stack with ShopBack cashback? A: Yes. Both loyalty programs accrue on the merchant side and do not reduce or conflict with ShopBack cashback, which is funded by an affiliate commission. Only promo codes not featured on ShopBack put the cashback at risk at either retailer. Q: Does Sephora or ULTA Beauty cashback confirm faster? A: Sephora confirms in about 95 days. ULTA Beauty takes about 120 days, one of the longer confirmation windows among ShopBack merchants. Sephora also takes slightly longer to track (about 4 days) compared to ULTA's standard 2-day tracking window. Q: Why is my ULTA Beauty Dyson purchase not earning ShopBack cashback? A: Dyson products are specifically excluded from ULTA Beauty cashback. Gifts with purchase, samplers, mystery bags, and e-gift cards are also excluded. Sephora does not list a Dyson exclusion in its ShopBack terms. ## Sources Facts on this page were checked against these primary sources on 2026-08-13: - Sephora: official site: https://www.sephora.com (accessed 2026-08-13) - ULTA Beauty: official site: https://www.ulta.com (accessed 2026-08-13) - ShopBack: official site: https://www.shopback.com (accessed 2026-08-13) About the author: Jia, Editor-in-Chief, ShopBack. Jia is Editor-in-Chief of ShopBack’s editorial team. She covers consumer pricing, sale-cycle timing, and retailer comparisons across Australia, Singapore, and the United States. Her reporting draws on ShopBack’s internal merchant pricing data and primary sources including retailers’ own sale histories and government statistics. Author page: https://discover.shopback.com/authors/jia. Full bio: https://www.shopback.com/blog/authors/jia.